Address:
- 77 North east. Kim Road east side of Kampala Trampo Tower -2433
- +88 015 66548 22
- demomail@mail.com
Consumer Behaviour
Consumer behaviour is the study of how individual customers, groups or organizations select, buy, use, and dispose ideas, goods, and services to satisfy their needs and wants.
Marketers expect
Marketers expect that by understanding what causes the consumers to buy particular goods and services, they will be able to determine—which products are needed in the marketplace.
The roles Of different consumption
The roles also vary in different consumption situations; for example, a mother plays the role of an influencer in a child’s purchase process, whereas she plays the role of a disposer.
Consumer Behaviour
Consumer behaviour is the study of how individual customers, groups or organizations select, buy, use, and dispose ideas, goods, and services.
Marketers expect
Marketers expect that by understanding what causes the consumers to buy particular goods and services, they will be able to determine—which products.
The roles Of different consumption
The roles also vary in different consumption situations; for example, a mother plays the role of an influencer in a child’s purchase process, whereas she plays the role of a disposer.